Office Hours with the PR Poet: Spring Content & Communications Cohort

Office Hours with the PR Poet: Content & Communications Cohort is a program designed for creative, nonprofit, and small business leaders ready to lay the groundwork for their content and communications strategy but feel overwhelmed with where to start.

Whether you’re launching a new business or you need support as you work through ideas for your existing brand, by the end of this cohort program you will have made headway toward honing your authentic voice, creating a content strategy, and weaving seemingly disparate parts of your work into a cohesive story.

This program is structured to support four students per cohort group and requires a 2.5-hour weekly commitment.

Members are encouraged to send a writing sample or a social media platform for Stephanie to review and prepare a customized approach.

Week 1: Content and Communications Fundamentals

• Business introductions

• Fundamentals lecture

• Content prompts and workshop time

• Distribute learning resources and outline goals for next session

Week 2: Owning Your Authentic Voice and Creative Vision

• Question and discussion time

• Option to present 1-2 content ideas

• Workshop time

Week 3: One-on-One Meetings with Stephanie

• Review individual goals and discuss content in process for final presentation

• Time may be used to brainstorm, seek advice, etc

• Stephanie will follow up with individualized recommendations for next session

Week 4: Final Presentations

• Present final content / plans and explain how your approach will help tell your story and build your brand

• Feedback and workshop time

• Discuss next steps