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Office Hours with the PR Poet: Spring Content & Communications Cohort
Your tension and frustration is a catalyst for growth. A gentle nudge to find collaborators that encourage you to put your plan into production. Or, maybe, you don’t have a plan yet and need support for how to get started.
This offering is for you.
Office Hours with the PR Poet Spring Content & Communications Cohort is a program designed for independent artists, authors, and entrepreneurs with big ideas, ready to learn the fundamentals of storytelling and strategic communications and start turning their ideas into plans and plans into action.
Whether you’re launching a new business, art gallery, book, skincare line, or charitable initiative, or you just need support working through ideas for your day-to-day business, by the end of this cohort program, you will have made headway toward honing your authentic voice, creating a content strategy, and weaving disparate parts of your work into a cohesive story.
Students will meet weekly on Zoom for 2-hour sessions throughout the month of April to prepare their May communications and production plans. This program is being offered at a discounted rate of $260 for this founding cohort and is a deeper dive into our content strategy workshop practice.
There is no application process but when you register, students are encouraged to send a writing sample, content ideas you have been working on, or a social media platform for Stephanie to review and prepare a more customized approach.
There will be morning, evening, and weekend cohort groups with only four spots per cohort group. Please indicate which group best suits your schedule when you register. Once you’re registered, you will receive an email with the zoom link and pre-reading and pre-work offerings.
Morning Cohort:
Wednesday, April 1: 10 a.m. - 12 p.m.
Wednesday, April 8: 10 a.m. - 12 p.m.
Wednesday, April 15: 10 a.m. - 12 p.m.
Wednesday, April 22: 10 a.m. - 12 p.m.
Evening Cohort:
Thursday, April 2: 6-8 p.m.
Thursday, April 9: 6-8 p.m.
Thursday, April 16: 6-8 p.m.
Thursday, April 23: 6-8 p.m.
Weekend Cohort:
Saturday, April 4: 11 a.m. - 1 p.m.
Saturday, April 11: 11 a.m. - 1 p.m.
Saturday, April 18: 11 a.m. - 1 p.m.
Saturday, April 25: 11 a.m. - 1 p.m.
Week 1: Content & Communications Fundamentals.
Group meeting introductions and content & communications fundamentals lecture including practical skills for integrating your products, services, vision, and values into a brand narrative.
Business introductions and communications goals.
Fundamentals lecture.
Content prompts and workshop time.
Distribute suggested reading and digital content and outline goals and expectations for next session.
Week 2: Owning Your Authentic Voice & Creative Vision.
Question & discussion time on reading and digital content.
Cohort members are encouraged to present 1-2 content strategies they are workshopping.
Develop copy and production plans that not only tells the story of you and your business, but sells it.
Week 3: One-on-One Meetings with Stephanie.
Review individual goals, progress, and content you’re working on to promote your business before the final presentation.
Following the 1:1 meeting, Stephanie will email each student with individualized learning and goals for the next session.
You may use the 1:1 meeting to talk about big-picture goals or seek advice.
Week 4: Final Presentations & Pitches.
Present your final pieces of content and explain how it’s designed to build your brand.
Workshop time for feedback and encouragement.
Next steps for implementation and promotion.
Your tension and frustration is a catalyst for growth. A gentle nudge to find collaborators that encourage you to put your plan into production. Or, maybe, you don’t have a plan yet and need support for how to get started.
This offering is for you.
Office Hours with the PR Poet Spring Content & Communications Cohort is a program designed for independent artists, authors, and entrepreneurs with big ideas, ready to learn the fundamentals of storytelling and strategic communications and start turning their ideas into plans and plans into action.
Whether you’re launching a new business, art gallery, book, skincare line, or charitable initiative, or you just need support working through ideas for your day-to-day business, by the end of this cohort program, you will have made headway toward honing your authentic voice, creating a content strategy, and weaving disparate parts of your work into a cohesive story.
Students will meet weekly on Zoom for 2-hour sessions throughout the month of April to prepare their May communications and production plans. This program is being offered at a discounted rate of $260 for this founding cohort and is a deeper dive into our content strategy workshop practice.
There is no application process but when you register, students are encouraged to send a writing sample, content ideas you have been working on, or a social media platform for Stephanie to review and prepare a more customized approach.
There will be morning, evening, and weekend cohort groups with only four spots per cohort group. Please indicate which group best suits your schedule when you register. Once you’re registered, you will receive an email with the zoom link and pre-reading and pre-work offerings.
Morning Cohort:
Wednesday, April 1: 10 a.m. - 12 p.m.
Wednesday, April 8: 10 a.m. - 12 p.m.
Wednesday, April 15: 10 a.m. - 12 p.m.
Wednesday, April 22: 10 a.m. - 12 p.m.
Evening Cohort:
Thursday, April 2: 6-8 p.m.
Thursday, April 9: 6-8 p.m.
Thursday, April 16: 6-8 p.m.
Thursday, April 23: 6-8 p.m.
Weekend Cohort:
Saturday, April 4: 11 a.m. - 1 p.m.
Saturday, April 11: 11 a.m. - 1 p.m.
Saturday, April 18: 11 a.m. - 1 p.m.
Saturday, April 25: 11 a.m. - 1 p.m.
Week 1: Content & Communications Fundamentals.
Group meeting introductions and content & communications fundamentals lecture including practical skills for integrating your products, services, vision, and values into a brand narrative.
Business introductions and communications goals.
Fundamentals lecture.
Content prompts and workshop time.
Distribute suggested reading and digital content and outline goals and expectations for next session.
Week 2: Owning Your Authentic Voice & Creative Vision.
Question & discussion time on reading and digital content.
Cohort members are encouraged to present 1-2 content strategies they are workshopping.
Develop copy and production plans that not only tells the story of you and your business, but sells it.
Week 3: One-on-One Meetings with Stephanie.
Review individual goals, progress, and content you’re working on to promote your business before the final presentation.
Following the 1:1 meeting, Stephanie will email each student with individualized learning and goals for the next session.
You may use the 1:1 meeting to talk about big-picture goals or seek advice.
Week 4: Final Presentations & Pitches.
Present your final pieces of content and explain how it’s designed to build your brand.
Workshop time for feedback and encouragement.
Next steps for implementation and promotion.